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Printing & Finishing

Printing and finishing articles help brands separate artwork, colour approval and surface effects when preparing custom-packaging enquiries.

AI concept: a multicolour botanical print on a carton and matching flat paper sample.
AI concept: a multicolour botanical print on a carton and matching flat paper sample.

Turn a visual reference into an approval question

An article about foil, a matte surface or a printed colour should explain what the buyer needs to specify and review. Ask which part of the effect comes from the paper, ink or applied treatment, then check its position relative to folds and edges. A production brief should name the artwork version, intended substrate and agreed proof or sample, so a repeat order does not depend on an informal screen reference.

What to put in the brief

  • Identify the exact surface and effect under discussion.
  • Keep critical colours and finish areas visible in artwork notes.
  • Confirm what the proposed proof can and cannot demonstrate.
AI-generated foil stamping concept, close detail view.
AI-generated foil stamping concept, close detail view.

Questions to resolve before the next step

Does a digital mockup establish the final foil or texture result?

No. It can communicate layout and direction. Approve the relevant material and finishing sample for the actual project.

Continue the selection with these related pages:

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What happens after you enquire

  1. Brief & project costing

    Purchasing reviews your brief and requests any missing details.

  2. Dielines & physical sampling

    Drawings are approved before white structural or printed samples.

  3. Pre-production sample approval

    Mass production begins only after documented PPS approval.